Content is the single most important part of any campaign (the heart really!) and yet it is often left undeveloped. Not at IGNITE! As the first step in any important campaign, we take this process incredibly seriously. Your content guides every other aspect of your campaign and communicates your message to your customers. Our Content Developers spend a lot of time, thought and analysis in crafting the kind of content that speaks to your brand and conveys your message loud and clear, because that's the point!
At its core, Cinematography and its contemporary, Videography, exist to tell a story. We're your modern day storytellers. Composition, Exposure, Movement, Lighting, Talent and Script are our tools and your message, your content, the story you want to tell, is the star. Our discipline, commitment to continued education and painstaking attention to detail remain what separates us from other 'video guys'. And with a breadth of experience across fields, genres and treatments, IGNITE is uniquely positioned to deliver your story in the most effective and visually appealing experience.
Other agencies are in the business of selling you ads. Ignite is in the business of selling YOU and it begins long before a creative brief. This is the SCIENCE part of the process. Through careful research into your business, products and services combined with statistical insights into your target market segments, we are able to craft compelling messaging that is part and parcel of an overarching corporate and public relations strategy formulated to accentuate your core strengths and develop your fringe competencies.
Photography is our way of experiencing the world around us and it is core to a lot of what we do. Images can hold memories, hold moments in history for future generations, and be a witness to tragedy or joy. They can also change behaviour, stimulate understanding and create a sense of urgency that will move people to action. Photography is the universal language that speaks to the heart, and so we take great care and pride in capturing the images that tell the most interesting and engaging stories.
Every message must be delivered in the right language and this doesn't just go for verbiage. Our Graphic Designers are well versed in the visual languages that best convey the emotions and reactions you want to elicit. Every campaign calls for its own custom feel and we don't shortcut the process. Our clients deserve the most effective and appealing visual art to go with their messages and we take this responsibility seriously. We're proud to deliver tailored, evocative visual content for our collaborators that always hits the spot.
In today's rapid changing landscape, your web presence IS your presence. The future is now and the virtual world is where everything now happens. Most people find this to be a daunting task, but that's where the properly placed trust in the right firm can pay serious dividends. At IGNITE, we take a holistic approach to the web and your presence in it, meaning your website is only Step 1. We help you to develop and deliver the content your customers want and demand across various channels and help you to develop your SEO strategy to boot. One-Stop Shop never rang truer!
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